Here are our four favourite ads of the week from around the world.
Teleflora: Nana by Wonderful Agency
This touching spot suggests using teleflora (the floral delivery service) to send something to a loved one ‘that they’ll love almost as much as they love you’.
The American ad embodies the nostalgia of the holidays and reminds us that being with loved ones is what’s most important. Launching today, the spot follows a little girl after she receives a Teleflora bouquet from her grandma. She is saddened her Nana won’t be there for the holidays and brings the flowers everywhere, symbolizing her Nana’s presence—while playing tea party, reading bedtime stories, and everything else. On Christmas Day, she is overcome with joy when Nana surprises her at her door and they are finally reunited.
Just Dance (Nintendo): Just Dance it Out by Sid Lee Paris
After a year of ups and downs, Just Dance promises to bring a smile to your face. Ubisoft’s iconic dance game franchise. With the release of Just Dance 2022, Sid Lee Paris and Ubisoft wanted to show that whatever your mood, there’s a move. The new campaign, “Just Dance it Out”, invites audiences to improve any situation through Just Dance, demonstrating its effects through a pair of films showing a diversity of characters discovering there’s a move for everything in the Just Dance universe.
Ikea: Escape by Triad Advertising, Czechia
Trigger warning. ‘There are many obstacles when leaving an abusive relationship. Let’s not be one of them’. Ikea’s latest spot reads this at its closing. Motivated by the desire to be part of a safe home, Ikea supports the victims of domestic violence and abuse. The ad cleverly illustrates the difficulties and manipulations involved in abusive relationships and follows the brave journey of a woman trying to leave.
Bouygues Telecom: Bringing you closer to what you love by BETC
This ad by French mobile network Bouygues celebrates the music of French icon Johnny Halliday and his ability to transcend generations, cultural or ethnic borders and personalities. Johnny sold more than 110 millions records. His concerts gathered a total of more than 29 millions spectators.Even 4 years after his death, he remains very dear to French people’s hearts.And because Christmas is the season when people feel the urge to be together the most, this year Bouygues Telecom wanted to pay a tribute to him and to all his fans everywhere in France. A good way for the telco company to celebrate what brings us together and also to bring some rock’n’roll music into people’s homes.