Thinking about increasing your rates because of the pandemic?

We’ve asked freelancers whether they are thinking about increasing their rates due to the damages the global pandemic has caused. 82% of creatives who were asked said they will be increasing their rates because of new expenses that arise to help prepare for shoots. And 18% said they will not be increasing because they are comfortable with the prices they have.

Most creatives that are thinking of increasing their rates are offline freelancers (photographers, directors, videographers, and makeup artists) who’s work relies on contact with people. This is to do with the following three points:

1. Purchasing PPE kits and cleaning equipment – this creates extra expenses and most creatives have said to include this in their service price and notifying the client beforehand on why the rate increased. Especially makeup artists who would need to have disposable kits for every client.
2. Travel – This has been a topic that was discussed in our webinar with Coco Hirani, where a lot of the makeup artists said that they don’t feel comfortable traveling with public transport for now, and will be increasing their rates to include taxi or gas expenses. This also includes directors and film crew who drive with cars and have to sanitise the inside of the car every day after the shoot.
3. Economic damage caused to your freelance business – If your freelance business has been receiving high economic damages from having to cancel projects or reschedule them. It’s understandable to increase your rates and think about your business wellbeing.

Popular question – How to inform your clients about the changes in rates:

• Inform your client that extra charges are made to purchase PPE kits, Travel, and cleaning equipment. If you would like you can ask the client to take care of these costs, or you can prepare your own (as you know your work best).
• Inform your client beforehand in your offers (if you’ve posted services via Wishu) list in the description that the price includes protective equipment.
• Don’t forget to create your own Terms & Conditions for each project for cancellation or rescheduling purposes.

To help you shape your Terms & Conditions you can tune in to our upcoming webinar:
𝗚𝗼𝗶𝗻𝗴 𝗯𝗮𝗰𝗸 𝘁𝗼 𝘄𝗼𝗿𝗸… 𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗴𝘂𝗶𝗱𝗲𝗹𝗶𝗻𝗲𝘀 & 𝘀𝗲𝘁𝘁𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗼𝘄𝗻 𝗧𝗲𝗿𝗺𝘀 & 𝗖𝗼𝗻𝗱𝗶𝘁𝗶𝗼𝗻𝘀 𝗮𝘀 𝗮 𝗳𝗿𝗲𝗲𝗹𝗮𝗻𝗰𝗲𝗿
𝗚𝗲𝘁 𝘆𝗼𝘂𝗿 𝗳𝗿𝗲𝗲 𝘁𝗶𝗰𝗸𝗲𝘁: https://bit.ly/3fQRmzk

Look back at 𝗖𝗼𝗰𝗼 𝗛𝗶𝗿𝗮𝗻𝗶 𝘄𝗲𝗯𝗶𝗻𝗮𝗿 𝗮𝗱𝗱𝗿𝗲𝘀𝘀𝗶𝗻𝗴 𝘁𝗵𝗲 𝘀𝘂𝗯𝗷𝗲𝗰𝘁 𝗼𝗳 𝗴𝗼𝗶𝗻𝗴 𝗯𝗮𝗰𝗸 𝘁𝗼 𝘄𝗼𝗿𝗸:
𝗪𝗮𝘁𝗰𝗵 𝗵𝗲𝗿𝗲: https://youtu.be/rKRrMQCJ60g

If you need any help or have any questions regarding this topic, please contact us by commenting below or email us on (Hubert@wishu.io).