Here are a few tips from experts on how to successfully win over clients using precise website layouts and creative profile presentations.

Most creatives, when designing a website, spend quite a lot of their effort focusing on it looking very creative. Often with complex portfolio showcases. This isn’t always the most client-friendly way, as it can be challenging to navigate or find the right information.

๐Ÿญ. ๐—ง๐—ฒ๐—น๐—น ๐—ฎ ๐˜€๐˜๐—ผ๐—ฟ๐˜†! This is probably the most important point to work on. Use storytelling to not only just publish your portfolio posts (through images/videos) but also use blog-style posts, where you can outline the story of the project, what you’ve done and how you made it a success.

๐—š๐—ฟ๐—ฒ๐—ฎ๐˜ ๐—ฒ๐˜…๐—ฎ๐—บ๐—ฝ๐—น๐—ฒ

Freelance Graphic Designer,ย Freelance Website Designerย & Creative Director based in East London.

๐Ÿฎ. ๐——๐—ผ๐—ป’๐˜ ๐—ฐ๐—ผ๐—ป๐—ณ๐˜‚๐˜€๐—ฒ ๐˜๐—ต๐—ฒ ๐—ฐ๐—น๐—ถ๐—ฒ๐—ป๐˜! It’s very important to have the following points covered and clear on your website:

  • ๐—ข๐˜‚๐˜๐—น๐—ถ๐—ป๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐˜€๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ๐˜€ ๐˜†๐—ผ๐˜‚ ๐—ผ๐—ณ๐—ณ๐—ฒ๐—ฟ (if you offer more than one service, please split your portfolios/stories into different pages to make it clear)
  • ๐—จ๐˜€๐—ฒ ๐—ฎ ๐—บ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ฝ๐—น๐—ฎ๐—ฐ๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ฏ๐—ผ๐—ผ๐—ธ๐—ถ๐—ป๐—ด๐˜€ using your wishu profile link will benefit you, it allows buyers to book & communicate with you directly through one platform. Wishu profile share button coming soon!

๐Ÿฏ. ๐—–๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ ๐—ฎ ๐—ฝ๐—ถ๐˜๐—ฐ๐—ต ๐˜ƒ๐—ถ๐—ฑ๐—ฒ๐—ผ ๐—ผ๐—ณ ๐˜†๐—ผ๐˜‚๐—ฟ๐˜€๐—ฒ๐—น๐—ณ! This is becoming increasingly popular with clients. They are gateways for clients to hire you for their project. WHY? It’s a more clear and easier way to express what you can offer to their project whilst outlining your skills and experience.

๐Ÿฐ. ๐—ฅ๐—ฒ๐—บ๐—ฒ๐—บ๐—ฏ๐—ฒ๐—ฟ, ๐˜„๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ถ๐—บ๐—ฝ๐—ผ๐—ฟ๐˜๐—ฎ๐—ป๐˜? Getting applause from peers or getting sales? When designing a website, always be considerate of what the client would like to see. You can also ask your clients for feedback on your website!

If you would like to get feedback on your website, please emails us:

Tune in to our webinar next week, which covers the topic of winning clients over without using social media part 2. Get your free ticket here!

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