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How to Become A Consultant And Grow Your Income

How to Become A Consultant And Grow Your Income

by Wishu
6 July 2021

First things first, in order to become a consultant you need to really be an expert on something niche. As a freelancer, this sense of expertise in your craft usually requires five years of independent freelance work, perhaps three very packed years somes for some exceptional cases. 

Furthermore, many freelancers find success through making their niche even more niche. For example, if you’re a successful graphic designer but your biggest strength is marketing or social media presence or public relations you can consult solely on these aspects as a way to really hone in to a demanded expertise. 

There are several reasons to move into consultation – not only will you make more money, but consulting is one of the most demanded fields of modern times. 

What separates successful consultants from those who perhaps find less work is simply their passion and commitment to excellence.

If you’re starting to look into consulting, you may notice how vague the industry seems. We’re here to help you out. Here are several categories of consulting that you may want to look into. 

Business consulting

Your job as a business consultant is to help identify possible areas of improvement a business can capitalize on. Your client needs help taking advantage of valuable resources, new business skills, and more importantly, saving time and money. Overall, you will need to professionally analyze the freelance business so you can create solutions that will allow a client to reach their goals.

Marketing consulting

Consultant’s whose strength lies in marketing are great at attracting more business and developing a strong and recognisable brand identity across platforms that attracts customers and clients. As a marketing consultant, your tasks are to help organizations plan, create, and implement marketing strategies to increase brand awareness and generate leads.

Sales consulting

If you found yourself great at conducting sales, your job as a sales consultant would be to help develop and improve a company’s sales process. It would also be beneficial if you can also conduct sales training for employees, among others.

PR Consulting

Similarly to marketing, a PR consultant is great at bringing in a network of people interested in covering the freelancer and/or their business or product and services. A PR consultant will write press releases, do public speaking, and organize various events for the company.

Technology consulting

This one is particularly great for Gen Z and Millennial freelancers and potential consultants as naturally you possess an array of knowledge and skills when it comes to tech that older clients may find challenging. A technology consultant helps businesses improve their operations and business performance through the implementation and use of technology solutions.

Is becoming a consultant really worth it?



Yes! And for a plethora of reasons, namely the following; 

Business consulting

Your job as a business consultant is to help identify possible areas of improvement a business can capitalize on. Your client needs help taking advantage of valuable resources, new business skills, and more importantly, saving time and money. Overall, you will need to professionally analyze the freelance business so you can create solutions that will allow a client to reach their goals.

Marketing consulting

Consultant’s whose strength lies in marketing are great at attracting more business and developing a strong and recognisable brand identity across platforms that attracts customers and clients. As a marketing consultant, your tasks are to help organizations plan, create, and implement marketing strategies to increase brand awareness and generate leads.

Sales consulting

If you found yourself great at conducting sales, your job as a sales consultant would be to help develop and improve a company’s sales process. It would also be beneficial if you can also conduct sales training for employees, among others.

PR Consulting

Similarly to marketing, a PR consultant is great at bringing in a network of people interested in covering the freelancer and/or their business or product and services. A PR consultant will write press releases, do public speaking, and organize various events for the company.

Technology consulting

This one is particularly great for Gen Z and Millennial freelancers and potential consultants as naturally you possess an array of knowledge and skills when it comes to tech that older clients may find challenging. A technology consultant helps businesses improve their operations and business performance through the implementation and use of technology solutions.

Tips on becoming a consultant: 

Get a form of degree, diploma or certificate

If you’re positioning yourself as an expert, you’re going to need some sort of paper to prove it.

Get some work experience

A great tip is assisting another consultant for six to eighteen months. Having this on your resumé is a great stamp of approval and will lead to more business.

Grow your network

LinkedIn here we come. As with other employment opportunities, building your network is essential because this is how you get more projects and clients to work with.

Becoming a consultant is much easier said than done but with perseverance and passion it is one of the most ideal career paths for many freelancers because of its longevity, flexibility and freedom to grow. 



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