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Here’s why you should create your own newsletter as a creative freelancer

Email Newsletters are a piece of marketing that shouldn’t be ignored. Here is a list of reasons why you too, should be using it for your business!

𝟭. 𝗱𝗲𝗻𝗶𝘁𝗿𝗶𝗳𝘆 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝗿𝗲𝗮𝗱𝗲𝗿𝘀 𝗮𝗿𝗲 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝗲𝗱 𝗶𝗻

In relation to your work, of course. This of course can be anything from links to blog posts that relate to your industry, anecdotes on how you led to your chosen field which could then help remind them why you’re an ideal candidate to get whatever needs to be done, done.

𝟮. 𝗦𝗵𝗼𝘄𝗰𝗮𝘀𝗲𝘀 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆

Especially if you choose to email these letters in a weekly or monthly manner. This gives clients the opportunity to always keep you on their radar, simply through repetition.

𝟯. 𝗔 𝗴𝗿𝗲𝗮𝘁 𝘄𝗮𝘆 𝘁𝗼 𝗶𝗻𝗳𝗼𝗿𝗺 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗱𝗲𝗮𝗹𝘀 🙌🏽

If you wish to promote any deals or discounts for your services, this is a great way to market this. Especially if you wish to get new subscribers on board to what you have to offer.

𝟰. 𝗣𝘂𝘁𝘁𝗶𝗻𝗴 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿 𝘄𝗼𝗿𝗸𝘀𝗵𝗲𝗲𝘁𝘀/ 𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝘀𝗵𝗲𝗲𝘁𝘀 𝘁𝗵𝗮𝘁 𝗰𝗼𝘂𝗹𝗱 𝗯𝗲 𝗼𝗳 𝗯𝗲𝗻𝗲𝗳𝗶𝘁

This could be anything from how to edit your Instagram photos with a phone app to what are the trending makeup looks and products to try! This way as they give a little (their business), you give something back (your knowledge and expertise).

𝟱. 𝗔 𝗴𝗿𝗲𝗮𝘁 𝘄𝗮𝘆 𝘁𝗼 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝘁𝗿𝗮𝗳𝗳𝗶𝗰 𝘁𝗼 𝘆𝗼𝘂𝗿 𝘄𝗲𝗯𝘀𝗶𝘁𝗲

Especially if you’ve put together a project which you want people to exclusively access on your website.

If you have any questions on how to start a newsletter please comment below and we’ll help! 🔥

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