Ticketmaster has partnered with the band Avenged Sevenfold to launch a new feature.

This feature allows artists to offer special access to concert and event tickets to people who own a particular band’s NFTs.

The first run of this feature was for Avenged Sevenfold’s 10,000 Deathbats Club Ethereum NFTs.

The owners of these NFTs were given the opportunity to buy tickets to upcoming shows in New York and Los Angeles before anyone else. Approximately 1,000 tickets were purchased with the NFTs. The new feature seems to have worked well.