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Artificial intelligence brings classic novels to life at the Melbourne Writers Festival

‘The Art of Words’ campaign brings to life classic novels such as Dracula and 1984 in the medium of imaginative posters. They were produced by Artificial Intelligence (AI) and bring a modern approach to these well-loved classics.

https://thedrum-media.imgix.net/thedrum-prod/s3/mwf03.jpg?w=640&ar=default&fit=crop&crop=faces,edges&auto=format&q=40&dpr=2

Credits

Client: Melbourne Writers Festival

Creative agency: TBWA\Melbourne

Production: TBWA\Melbourne

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